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Nokia - Treasure Tag

Brief:

Big Briefs were asked to consult on Whizz Kid Entertainment's behalf as digital consultants to an innovative pilot of multiplatform format called Treasure Tag sponsored by Nokia. Created by Dave Stewart (of Eurythmics fame) and globally recognised presenter Cat Deeley, who also hosts the pilot.

How:

We worked between Nokia marketing, Nokia Point and Find and WKE production teams to ensure smooth delivery of this groundbreaking cross-platform TV and mobile entertainment format pilot, including advising amongst other things on mobile page build for the Nokia N97 handset.

Results:

The format, along with interactive packages, is available for all territories, distributed by Digital Rights Group and Precious Media globally.

Click here to visit Precious Media's website
http://www.preciousmedia.net.
 
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