The latest and greatest stuff going down at Big Briefs

Samsung Galaxy Sessions

May 9th, 2011

LITTLE COMETS ANNOUNCE INTERACTIVE GIG FOR FANS
Newcastle lads headline first ever Samsung Galaxy Sessions

May, London, UK – Indie rock quartet Little Comets are set to play a unique gig where fans can have their say in what’s happening on the night – from the location to the set list. The first ever Samsung Galaxy Sessions gig pits UK cities against each other, giving fans the chance to vote to win an exclusive gig at an intimate venue in their city. With critically acclaimed band ‘Little Comets’ headlining, and up and coming Indie trio Giant Steps supporting, the night is set to be massive.

Fans from around the UK will be able to vote via Facebook for their city to host this special gig with one of 2011’s most hotly tipped acts. Voting opens today and Little Comets will be waiting with baited breath to see if the boys will be brought back home to Newcastle. Or perhaps it will come down to a classic north versus south battle between Manchester and London to see an exciting performance of rhythmic melodies from the band’s debut album In Search Of Elusive Little Comets.

Not only will fans get to vote for which city the gig will take place in, they’ll also have a say in the set list by choosing a cover track for the band to perform. What’s more, voters can request a personal shout out from the band and one lucky fan will even get the chance to meet the band backstage.

By visiting www.facebook.com/Samsung and voting, fans will automatically be entered into a prize draw, where they can win tickets to the Samsung Galaxy Sessions gig. Voting closes on the 8th May 2011.

Little Comets are set to release their single One Night In October on 9th May, the follow-up single to Joanna (released in January) which notched up over 130,000 views on You Tube. They’ve also got big-name support in the form of NME, XFM and music legend, Steve Lamacq. Whilst hotly-tipped indie trio Giant Steps are back in the studio making their first album after launching their first single ‘Tolerate’ on 18th April. Giant Steps have received support from Fearne Cotton on her Radio One show, as well as from John Kennedy (XFM) and Chris Hawkins (6Music).

Lead singer of Little Comets, Robert Coles said, “We are massively excited to be playing the first Samsung Galaxy Sessions gig. We’re doing a few UK dates this summer where a lot of our fans will get to see us but none will get to have a say in what we play on the night, or personally request a shout out, so getting the fans involved for the Samsung Galaxy Sessions adds something different which we’re all looking forward to.”

Supporting the new Galaxy Ace phone which is in store now, Samsung Galaxy Sessions has been created to give fans the opportunity to experience what they want, where and how they want it. The Samsung Galaxy Ace comes with features which let people live life how they like – a 5MP camera with flash, access to 150,000 apps on Android Market Place, plus turn-by-turn navigation so fans will never get lost on their way to a gig. Plus there’s the choice of a black or white phone cover.

For more information go to www.samsung.com/uk/galaxyace

More information

Little Comets will play this year’s Camden Crawl, Wakestock and Summer Sundae Weekender.  Their album In Search Of Elusive Little Comets was released in November 2010 on independent label Dirty Hit and saw them hit the UK Independent charts at number six. Little Comets are currently touring the UK and have supported Hockey, Delphic, The Noisettes, The Twang and Darwin Deez.

-          http://www.littlecomets.com/

-          http://www.myspace.com/littlecometsmusic

-          http://twitter.com/littlecomets

-          http://www.youtube.com/littlecomets

Giant Steps were formed in 2009 by three school friends who grew up together and had common musical tastes. Their soul inflected rock sound was developed through their love of artists such as The Rolling Stones, Stevie Wonder and The Impressions, with these bands having a lasting influence on Giant Steps refreshing unique sound.

-       http://www.myspace.com/giantstepsmusic

-       http://twitter.com/giantstepsmusic

-       http://www.facebook.com/giantstepsmusic

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 188,000 people in 185 offices across 65 countries, the company consists of eight independently operated business units: Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, Digital Imaging, Semiconductor and LCD. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

2011 – the year of the Connected TV?

March 2nd, 2011

 Seeing through the static

We are now three months into 2011 and it already feels like more announcements have been made regarding Connected TV than during all of 2010. When I say Connected TV I could be referring to Internet TV, Web TV, IPTV, Smart TV or even internet-enhanced TV. Even the TV bit is getting more confusing. TV could mean the latest web-enabled Samsung TV that allows you to seamlessly watch movies from your LOVEFiLM subscription or just as likely to be talking about Google TV, YouView, Apple TV or Boxee… have I lost you yet?

Here I set out the current and upcoming trends of 2011 and what this could mean for your business.

We interrupt this broadcast…

For those of us who work in the industry we crave change, love the buzz of a new product announcement or a good old rumour of technical failure.
 
Take Google TV who recently had a number of broadcasters including NBC, CBS and ABC announcing that they would block access to content delivered to its new platform. Hoping things would improve for Google in 2011 were quickly dashed when rumours circulated that TV manufacturers were asked to postpone any announcement at the Consumer Electronics Show in Las Vegas.  Even the Head of Partnerships at YouTube Donagh O’Malley, said ‘We haven’t done a great job of explaining the value proposition of Google TV’.

Cable operators are also starting to play hardball and put on a united front at Cable World Congress saying ‘they were best placed to deliver the best experience to the consumer’ but obviously slightly concerned on how they will compete with new devices and websites that bypass their closed cable network.

In the UK one of the most talked about ventures is YouView, where the four largest broadcasters BBC, Channel 4, Channel 5 and ITV and three communications companies Arqiva, BT and TalkTalk have been working since 2008 to ‘change TV in the UK for the better – forever’. BBC Director General Mark Thompson is however under no illusion that this is nothing less than a ‘battle for the living room’; a battle that has so far taken YouView three years and seen its launch slip to early 2012.

What are the big things to look out for in 2011 with connected TV?

So with all these delays and disputes you may be thinking that you can wait a bit longer before having to decide on what the impact will be to your TV production, advertisement or next brand campaign. Actually the opposite is true.

In-Stat predict that over one billion web-enabled devices will be in operation worldwide by 2015 and some estimate that over 105 million Internet-ready TVs will be sold by the end of this year. Samsung has already incorporated BBC iPlayer, YouTube, LoveFilm, Skype, Twitter, Betfair and Muzu.tv into its connected devices.

Online video consumption shows no sign of abating with leading research company Nielsen stating that usage within the last year from home and work locations has increased by 45% in the US. YouTube is still top of the class with nearly 8.5 billion video streams each month but relatively new music service VEVO is already seeing a regular audience of over 32 million unique video viewers.

Over 50,000 Virgin Media subscribers have already pre-registered for the new next generation TiVo set-top box that will automatically suggest shows based on your TV viewing habits. Virgin’s existing video-on-demand (VOD) platform has also rocketed in 2010 with 900 million programmes being watched. Similarly the BBC iPlayer reported over 162 million requests in one month alone in January 2011. 

Devices in your home are also adapting to this new connected world and your Xbox games console is just as likely to be used to show the latest Barclays Premier League match through pay-TV platforms like Sky as it is for playing a gory shoot ‘em up. Vodafone Germany is also getting in on the act and recently launched a hybrid TV service allowing customers to watch thousands of movies and series on demand.

So you can see the benefit of being able to access more TV shows but just don’t have the time to wade through all the zillions of programmes.  Well this is where your friends and peers should come in handy.

Getting social

One thing you can’t ignore is the rapid change in consumer habits and the desire to watch and interact with TV shows like never before.

For a lot of us there is nothing new about using a laptop or iPad while watching TV. Miso and GetGlue have capitalised on this inability for us to just concentrate on doing one thing at a time and have launched Social TV services that allow viewers to ‘check-in’ to a show they are watching and interact with other friends. These powerful but simple services very quickly generate a lot of data about your viewing and can easily recommend shows and are very valuable to advertisers.

Million Pound Drop Live hosted by Davina McCall on Channel 4 is a great example of how production companies and broadcasters can embrace the web-connected world. Endemol’s Remarkable Television use social networking sites including Facebook and Twitter to find contestants, to promote the show and then encourage fans to connect up and play online in real time, bringing a whole new dimension for viewer participation. Davina McCall will regularly reference people playing online throughout the show that can see thousands of people trying to beat the contestants within the studio.

You may have noticed Twitter hashtag references starting to appear during your favourite TV shows. Current affairs shows like Newsnight and the 10 O’Clock Live have embraced Twitter with Charlie Brooker and friends recently rallying viewers to get behind campaign #bankersinneed. This trend was also nicely underlined in a suitably glamorous way in the past few days: with over 1.2 million tweets from 388,000 users at this year’s Oscars. Now who said the internet would kill the entertainment industry?

Expect to see more announcements over the coming months from shows like American Idol who are looking to allow viewers to vote for their favourite singers via Facebook.

What are the challenges for brands and content owners?

The big challenge for any brand or content owner is to engage with your audience but not alienate them with intrusive or irrelevant advertising.

Opportunities for monetising programming have improved this year with a ban on product placement being lifted by TV regulator Ofcom. Advertisers can now introduce brands into shows and we have already seen a Nescafe coffee machine appearing on ITV’s This Morning after the company paid a £100,000 fee. David Charlesworth, Head of Sponsorship at Channel 4 thinks it is “reasonable aspiration” for UK product placement market to reach £100m a year and points to other markets that account for about 5% of the TV advertising market.

Fashion retailers including Debenhams, French Connection and ASOS have been quick to embrace video online and are now at the forefront of technology introducing click-to-buy functionality within and around the video stream. Technology companies are taking things one step further and have developed the ability to virtually place your logo or product within a TV show or Video stream in real-time.

So don’t be surprised when Ofcom relaxes the rules for fizzy drink product placement and Simon Cowell is drinking your favourite beverage while giving one of his famous put downs!

What can Big Briefs do in this space?

While I know that the moment I press publish on this article it will be out of date I do know that Big Briefs can advise on the internet-enabled future and the opportunities for your brand, channel or content and opportunities are truly unlimited.

Please use the contact page to get in touch with us to discuss.

Jon SalmonDigital Media Consultant, Big Briefsjon@big-briefs.com

Useful links

http://www.boxee.tv/

http://www.youview.com/

http://gomiso.com/

http://getglue.com/

http://tivo.virginmedia.com/

http://www.apple.com/uk/appletv/

http://consumers.ofcom.org.uk/2011/02/product-placement-on-tv/

Skype iPhone launch

January 10th, 2011

Skype Brings Video Calling to iPhones – Big Briefs assists on press video production

30 DECEMBER 2010, LUXEMBOURG – Skype today announced the new version of its iPhone application that brings video calling to millions of mobile users around the globe over both 3G and WiFi networks. Available to download from the Apple App Store today, the new Skype for iPhone App allows iPhone, iPad and iPod touch owners to make and/or receive free* Skype video calls for the first time. Users can now see their family, friends and colleagues around the world while talking to them. With approximately 25 million concurrent users logged into Skype at any given time**, the new Skype for iPhone makes it easier than ever to share moments wherever you are.

As part of the launch of Skype on iPhone, Big Briefs was commissioned to shoot and produce a series of B-roll press video scenarios for Skype and their PR agency Grayling.

More on Skype on iPhone

Video calling significantly enhances the user experience of Skype for iPhone, which is one of the top five free iPhone apps in 2010 according to Apple. Now, users can make and receive free Skype-to-Skype calls, call mobiles and landlines around the world at very low rates, and now share more moments together with video on Skype for iPhone.

Users can place Skype video calls with their iPhone over both a 3G data connection* or WiFi. The new Skype for iPhone app is compatible with the iPhone 4, iPhone 3GS, and iPod touch 4th generation with i0S 4.0 or above. Video receiving capabilities are available on the iPod touch 3rd generation and iPad. Calls can be made between devices using the new Skype for iPhone app and desktops including Skype for Windows 4.2 and above, Skype for Mac 2.8 and above, Skype for Linux and ASUS Videophone.

The Skype for iPhone application is available for free download from the App Store or at www.skype.com/go/iphone.

* Additional data charges may apply. To get the best quality, Skype recommends a strong WiFi connection for video calling.
** At peak times, as of November 2010.

About Skype

Skype is a communications platform provider whose purpose is to break down barriers to communication. With an Internet-connected device, families, friends and colleagues can get together for free with messaging, voice and video. At low cost, they can also call landlines or mobiles virtually anywhere in the world. Skype has recently introduced group video, allowing groups of more than two people to do things together whenever they’re apart.

Founded in 2003 and based in Luxembourg. Skype can be downloaded onto computers, mobile phones and other connected devices for free at www.skype.com.

You can get news and updates from Skype on its blog: blogs.skype.com Twitter: twitter.com/skype or Facebook: www.facebook.com/skype.

August app attack

August 16th, 2010

Stuck about which apps to download for your delicious new smartphone? Check out these handy guides from a few choice pubilcations below.

T3 – 100 must have apps – http://www.t3.com/feature/t3s-hot-100-apps

…and if you thought that was exhaustive, then check out this list by the ever inventive Mashable.

http://mashable.com/2010/01/03/iphone-apps-2010/

War Child Facebook campaign

August 16th, 2010

Underlining our expertise in digital music, we’re working with War Child assisting on brands attachment, content distribution and multi-platform production. Find out here more about the inspiring work that War Child do, and please get in touch if you’d like to find out more about how you could help their campaigns.

At the moment the charity are trying to encourage as many people as possible to join their facebook page.

Please click on the logo below for more info. 

National Society birthday site

June 22nd, 2010

New Big Briefs built website encourages Bishops to go back to school to mark big birthday of church schools

 Preparations for celebrating the 200th anniversary of the Church of England opening the first free schools in England and Wales begin in earnest this week, with the launch of a website, www.natsoc200.org.uk. The site is aimed at inspiring and supporting today’s 5,000 Church of England and Church in Wales schools, and their associated churches, to mark the landmark birthday in creative ways.

Ideas suggested at www.natsoc200.org.uk include:

  • Encouraging bishops to visit as many church schools in their diocese as possible, or to go ‘back to school’ themselves, sit in on a day’s lessons and compare it with their school memories;
  • Arranging ‘question time’ events with former pupils of various ages visiting the school and sharing their life stories;
  • Planting a new section of school garden or churchyard with fruit trees or a vegetable plot; or creating a quiet space as a joint initiative between church and school, perhaps under a pergola with benches and wind chimes;
  • Holding a community litter-pick event or painting a mural design on an appropriate wall to ‘give something back’ to the local community, and mounting a commemorative plaque to mark the occasion.

 

The ‘National Society for the Education of the Poor in the Principles of the Established Church’ (now known simply as the National Society) was founded in 1811 with the intention of establishing a school in every parish providing education for those who had no other opportunity. This pioneering vision was brought into reality through a huge programme of building, staffing and equipping new schools – fifty years before the State saw the importance of providing free education.

The Society’s founding commitment to providing inclusive and distinctive education remains the Church of England’s commitment today and into the future.

The Bishop of Lincoln and Chair of the Church of England’s Board of Education, the Rt Revd John Saxbee, said: “The National Society story is well worth re-telling for a new generation. It is a story of faith, vision and determination to make education for all a reality in this country. We want to see this anniversary marked in every single church school across the land, not just for its own sake but because it gives young people some unrivalled learning opportunities across and beyond the curriculum: chances to consider what it means to be learning in a church school, how their school site was constructed and developed over time, artistic ways of creating lasting reminders of the anniversary, and so on.

“It’s also a prime opportunity for schools and academies to consider what more they can do to build links with other schools, both close to them and overseas, and how they can forge new mutually beneficial links with their community.”

The website also contains advice on researching a school’s history and building links between schools and their parish church. It was designed and built by Big Briefs, a London-based web company (www.big-briefs.com).

The celebrations will officially begin on 20th February 2011, Education Sunday, a day set aside for prayer, reflection and celebration on the role of Christian educators and the role of Churches in all kinds of education. Special prayers and other suggested service elements will be uploaded to the new website to give churches all they need to tailor services to mark the anniversary.

ends

 For further information please contact Ben Wilson at the Church of England Communications Office, telephone 020 7898 1326.

TalkTalking Games

May 24th, 2010

Big Briefs brings gaming content to Talk Talk

Creative digital solutions agency Big Briefs has been commissioned by Talk Talk to produce gaming content for its popular online portal – to include news, reviews, features, previews, hints, tips, trailers and further exclusive gaming material. Read more »

BB website is now live

May 24th, 2010

As of today, our new website is now live. Look out for more updates through the month, and more details and exciting content as we progress. Please get in touch with us if you have feedack, comments or general enquiries about the site.

Church Of England commission Big Briefs

May 24th, 2010

We are thrilled to announce that the Church of England have commissioned us to build a special website for the National Society bicential anniversary. Read more »

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